Under Armour?s differentiated positioning, cutting-edge brand building, relentless production innovation and commitment to business transformation contribute to a social currency score commensurate ...

It could be TV, but often it's social and digital — consumers are just in a constant state of [media] consumption." Above: Under Armour's latest TV ad, starring Manchester United winger Memphis ...

Under Armour is attempting to create an emotional bond with consumers through a heartfelt mobile video campaign that emphasizes the passion it takes to be a runner paired with a social media contest ...