Free Wi-Fi in the sky is getting easier to find. Once a rare luxury, gratis time online is becoming a marketing tool in the ever-competitive airline industry. More than a half-dozen airlines now provide the perk to their customers.

American's move comes as more airlines offer busy travelers complimentary Wi-Fi. But not all satellite service is created equal.

American just announced it will offer complimentary Wi-Fi to AAdvantage loyalty program members beginning in January 2026, sponsored by AT&T. About 90 percent of its fleet will be compatible with the offered in-flight connectivity, with nearly 500 regional aircraft set to be equipped with onboard Wi-Fi by the end of 2025.